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Why the name change?

Uncategorized Jul 25, 2018



Hey it's David,

First an apology for falling off the map for a while - it seems I have a hard time walking and chewing bubble gum at the same time.

I've been busy with contract work and have been really shitty with time management lately.

First things first, the name change:

We are no longer the Red Pill Club, we are now The Alpha Shift.

The new name really embodies what we are trying to do here, which is to make every man a more powerful and dominant version of himself. A leader. A man who embraces alpha male qualities.

While we do embrace reality and "the red pill" I do not want to have the name associated with it, particularly certain subreddits that are particularly nasty and vitriolic.

The course is in full swing. It'll give you a thorough background on what we mean by alpha and beta male traits (and why you need both). I'll talk about being a real man, what is attractive, how a woman's animal brain works and what you've been doing to turn her off.

Then I'll give you the blueprint to turn her on again.

But I've had some new cognitions and realizations. So I may have to scrap what I've done so far and start over.

Frustrating, yeah. But it's going to be so much better.

In the meantime, I'm going to really try to go 2-3 times a week with this newsletter.

I'm in Chicago this week at what you might call a big mastermind meeting, and it's a bit of a homecoming for me as I haven't seen these folks in a number of years.

I'll keep you posted.

- David




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